Apple has no problem. In addition to "the prophets" with Wall Street

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 the stock market, invest money in securities, vividly interested in shares of Apple? This article is for you and not only.

In the second half of July, Apple posted the next financial report, routinely telling about record sales and profits. In this context, absolutely not clear why the company's shares fall in price, and analysts are predicting it hard crash.

On the day when it was published, said the financial report, Apple shares fell 4%, and the price continues to fall. It is against the background of such impressive profit company from Cupertino that others in the industry do not even dreamed of. What is the cause of this phenomenon, deprived of sleep, even the most confident investors? It's simple - it is about the short-sightedness of the gate with Wall Street analysts and persistent desire to "bury» Apple as soon as possible.

The outstanding success of Apple

Let's go back on the basic parameters of work the iPhone maker in the third fiscal quarter. Gross income of the company increased by 32% to $ 49.6 billion year on year. When raised prices for Apple gadgets manages to sell more of its products (35% more than iPhone, than in the same quarter last year, and yet the average cost of a smartphone has increased by about $ 100, or 17%, to $ 660). Number sold Mac computers also increased by 9% year on year. Only iPad sales decreased by 18%. (But this is hardly a reason for the fall in the value of securities of Apple.)

As before, the largest percentage of the profits from the sale of the company gets iPhone, aided by the impressive popularity of the iPhone 6 and 6 Plus. In turn, the leader of Apple products for consumption by China. In emerging markets, the American manufacturer is now getting 79% more profits. Overall, revenues in its budget to these markets account for 35% of total profits. If we consider the profitability of Apple in the foreign markets, the performance of its rose year on year on all fronts: in China - 112%, in the rest of the Asia-Pacific market - 26%, Europe - 19% in South and North Americas - 15%, and 9% in Japan.

With all the existing conditions, the company from Cupertino suggest that this growth - is not the limit, in terms of increasing the gross revenue from $ 49 billion to $ 51 billion, and it will be a growth of 18% year on year in the current fiscal fourth quarter.

Capital accumulates

You could even say that Apple - a real machine to generate profits. Its requirements for capitalized costs are not high and the size of the debt is quite small. Accordingly, under these conditions, the amount of cash in the accounts of the company is growing rapidly. In the first three quarters of the current fiscal year free cash flow amounted to iPhone maker $ 60 billion. So, according to accounting statements Apple, she currently has $ 202 billion in cash, short-term investments and long-term securities.

Such savings it generates calm even in the face of active program payments return on equity. For example, last quarter, Apple has paid its shareholders $ 13 billion, of which $ 3 billion - a dividend, and $ 10 billion - payments to repurchase shares. By the way, thanks to the program of repurchase the company significantly reduced the number of its shares - 4.6% in the third quarter (compared with the third quarter in 2014).

If we speak in plain language, Apple currently has a volume of capital that it is unlikely to be able to use it all, even with a strong desire. So we can assume that the amount of dividends on shares in the near future, and in the foreseeable future, will only grow. (That's what investors should take note.) For now, their pay is spent only 14% of the company's capital.

Perhaps the Cupertino-based company will also launch and a new share buyback program by the end of this year. After its six billion share buyback plan will be implemented in November this year.

Do not give in to short-sighted judgments

Here's advice to investors interested in purchasing securities or Apple already are their happy owners. All comments from Wall Street analysts about the company and its prospects - extremely short-sighted. Its shares should be viewed not as a means for quick profits, but rather as a long-term investment in one of the most powerful and profitable companies in the world. People love the products Apple, and in the coming years, the situation is unlikely to change.

Formation of negative forecasts about the prospects of Apple and its new products already in the habit of analysts. Strangely, their reasoning, unfounded and ultimately far from the actual results, namely a negative impact on the value of securities of the company, not the reputation of the analysts themselves. The main thing is that no company from Cupertino, nor its success from these forecasts do not suffer. The conclusion: Apple as a manufacturer, as a company and as an object of APPL in the stock market - are two completely different phenomena. They are linked, by and large, only the name.

Investors should pay attention not so much on the forecasts of analysts as to the actual results and performance of the business in which they plan to invest. And for those who with enviable persistence predicts early collapse Apple, just want to say: "Do not wait" The formation of negative forecasts about the prospects of Apple and its new products already in the habit of analysts. Strangely, their reasoning, unfounded and ultimately far from the actual results, namely a negative impact on the value of securities of the company, not the reputation of the analysts themselves. The main thing is that no company from Cupertino, nor its success from these forecasts do not suffer. The conclusion: Apple as a manufacturer, as a company and as an object of APPL in the stock market - are two completely different phenomena. They are linked, by and large, only the name.

Investors should pay attention not so much on the forecasts of analysts as to the actual results and performance of the business in which they plan to invest. And for those who with enviable persistence predicts early collapse Apple, just want to say, "Do not hold your breath."

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