In Asia, the elite unit is still highly
sought after.
Swedish investment fund EQT to sell its brand of smart phones Vertu, referring to the luxury class. The new owner was the investment fund Godin Holdings of Hong Kong. Also in the deal was attended by international private investors. General Director Massimiliano Polyani, driving Vertu 3 years, reported the approach of the time of transition to a new leadership team. The amount of the transaction were not disclosed.
The fund EQT acquired Vertu in 2012 from Nokia for € 200 million. For the current year around the world sold about 450 thousand. Elitist phones at an average cost of € 7 thousand. Made by hand models cost about € 300 thousand., But is a rarity and demand only for individual orders. In 2014 the market of elite phones brought $ 1.043 billion. At present, the demand for expensive mobile devices is low and varies between a few percent.
http://www.iphones.ru/iNotes/495947
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